Open QR Code Label


An open QR code label, also known as a visible QR code label, is a type of anti-counterfeiting label that utilizes a QR code that is easily visible or scannable. The QR code on this label is typically placed directly on the surface of the product or its packaging.

Compared to regular QR code anti-counterfeiting labels, an open QR code label allows consumers to scan the QR code easily without having to remove or damage the label. This enables consumers to verify the legitimacy of the product and access relevant information simply by using their mobile phones or QR code scanning devices.


  • Easy verification: An open QR code anti-counterfeiting label allows consumers to easily verify the validity of the QR code. Users can quickly and conveniently scan the QR code to authenticate the product’s information and origin.
  • Cost-saving: Compared to fully-covered QR code labels, open QR code labels can save on production costs. Since there is no need to completely cover the QR code with a label layer, it helps reduce material costs and production processes.
  • Aesthetic design: Open QR code labels enable the QR code to be displayed clearly and aesthetically on the product. It doesn’t fully cover the product’s surface but is often integrated into the packaging or product design in a harmonious and attractive manner.


  • Vulnerable to counterfeiting: One significant disadvantage of open QR code labels is that they are susceptible to copying and counterfeiting. Because the QR code is not fully covered and can be easily scanned, malicious individuals can duplicate the QR code and apply it to counterfeit products, reducing the effectiveness of the anti-counterfeiting label.
  • Low security: Since open QR code labels do not provide a significant protective layer, they can be easily tampered with and do not ensure high security compared to other types of anti-counterfeiting labels. Users may encounter risks when they cannot differentiate between the official QR code and counterfeit QR codes.
  • Limited information: Due to the limited space for displaying the QR code, open QR code labels have limitations in terms of containing information. This can restrict the ability to provide detailed product information such as origin, ingredients, expiration dates, and other details.


  • The effectiveness of open QR code labels depends on various factors, including deployment methods, technology used, and the prevalence of QR codes in the industry and user community. Here are some points to understand the effectiveness of open QR code labels:
  • For regular users: For regular users, open QR code labels can provide an easy and convenient way to verify product information. By scanning the QR code, users can check the product’s validity and access relevant detailed information. This can enhance trust and confidence when making purchases.
  • For management and control purposes: Open QR code labels can be useful in supply chain management and control. By tracking and scanning the QR code, managers can determine the product’s origin and journey from production to transportation. This helps improve traceability and ensure product quality.
  • Counterfeit prevention effectiveness: Although open QR code labels can be susceptible to counterfeiting, they can still create a barrier to copying and counterfeiting QR codes. The use of open QR code labels can make counterfeiting more complex and require more sophistication from counterfeiters, reducing the risk of product duplication or counterfeiting.

However, it is important to note that the effectiveness of open QR code labels can be diminished by increasingly sophisticated techniques and technologies employed by counterfeiters. Open QR code labels are not considered an absolute solution, and they should be combined with other security measures such as encryption, tracking technologies, and multi-level authentication to enhance counterfeit prevention effectiveness.